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Kartrider Rush+ and Hyundai Launch Exciting New Collaboration

by Penelope Apr 28,2025

When it comes to showcasing a new vehicle, car manufacturers have a plethora of options at their disposal. From slick advertising campaigns to celebrity endorsements, the possibilities are endless. However, Hyundai has opted for a unique approach by teaming up once again with the popular mobile game, KartRider Rush+. This collaboration brings the innovative Insteroid concept car to the game, allowing players to race as this stylish kart inspired by Hyundai's electric SUV, the INSTER, designed by the Hyundai Motors Europe Design Center.

But the excitement doesn't stop with the Insteroid. Players can also get their hands on the new Glitched Hyundai Aura and an EV Charging Connector, both sporting the eye-catching GOGOGOrange color scheme. To add to the fun, a special in-game event is running until April 28th. By using a Boost Shard at least once during the event, players enter a draw to win 30 Lucky Star Jewels, which can be exchanged for various items through the Starlight Treasure Hunt.

KartRider Rush+ and Hyundai CollaborationNotably, the Insteroid isn't just a digital kart; it's also a real-world concept car. While it's not slated for immediate production, its presence in KartRider Rush+ serves as an effective promotional tool. In my opinion, the Insteroid's sleek design outshines even the Cybertruck's appearance in Fortnite.

If this collaboration doesn't quite rev your engine, you can always explore other new mobile games. Check out our list of the top five new mobile games to try this week and see what else has hit the market in the last seven days.